Avoiding Errors in Demo Day Fundraising

In an ideal world, you'd build an order book of every investor that wants in and how much they want. Once you had that book filled, you'd allocate by weighing long term value, price, etc.

Realistically you can't do this (ok sometimes you can). The situation is dynamic and you generally want to take the bird in hand vs. risking the longer process. BUT there's a limit to that, and if you sequence things well - say start the longer processes first - then you have more flexibility.

But remember, the biggest point is that the seed round is just 1 moment in time. If you can't fit someone in but you like them, build the relationship for next time.