(Internal) metrics may be short sighted.
What if it really is economically better for Microsoft to "double dip" and try to monetize Windows beyond its purchase price?
Anyway, companies are capitalist entities, so all that ultimately matters for them is to make more money. The majority of decisions happen along the axis of short term revenue vs long term revenue (e.g. not ruining your brand, not getting fined etc).
In an environment of insecurity and fear, I've seen companies focus more on the short term, since it's less speculative. But it sure doesn't look very good from the outside.