A Master of a Curious Midcentury Art Form, the Industrial Musical
texasmonthly.com
texasmonthly.com
The associated book is great too, and the author, Steve Young[1], is very responsive to questions by email.
One sad thing I have learned is that there was a lot of cynicism about industrial shows back in the day. The makers of those shows were often looked down upon and ostracised by composers and artists working on Broadway musicals, even though the level of craft and talent involved was often incredibly high, and there was a lot of overlap in the talent pool.