Why would lithography not scale? We've got plenty of mass production lithography with microchips.
These fibers are used in much bigger applications like body armor or mechanical composite parts where the surface area is on the order of square meters, not millimeters.
"Each knot is around 70 micrometers in height and width, and each fiber has a radius of around 1.7 micrometers"
That is, cheaper lithography methods could presumably be used.