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Thanks for sharing this story. I think it speaks to the commonly overlooked notion that you should set out to build a business, not just a web product. Details on which costs you chose to attack first (technical debt vs. free subscriptions vs. UX) is something all web businesses should think about.

How does the original owner feel about the revamped HitTail?

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>>Details on which costs you chose to attack first (technical debt vs. free subscriptions vs. UX) is something all web businesses should think about.

Good point. I'll try to cover that in more depth in parts 2 or 3.

>>How does the original owner feel about the revamped HitTail?

Positive feedback all around, both from the original owner and developer (they are different people). They've also made helpful suggestions along the way since they know this space quite well. I think they are happy that HitTail is getting a chance at a second life.

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