I was at Google watching the tech all hands with my boss when they announced that "social multiplier" (bonuses tied to success of G+) was going to apply to everyone in the company.
I turned to my boss and said, shit, our bonuses are going to be fucked because G+ is going to flop.
My boss told me not to worry, since "they are never going to be able to admit that this was a failure".
Sure enough, management tried to bullshit everyone on how successful G+ was and we ended up getting a high multiplier for the "success".