YouTube relaxes profanity and monetization rules following creator backlash | Hacker News Reader

YouTube relaxes profanity and monetization rules following creator backlash

techcrunch.com

52 pointsthunderbong16 comments

Does this type of implementation strategy for unpopular changes (taking two steps forward, waiting out torches and pitchforks, and then taking one step back to intended level) have a specific name that it is usually referred to as?

It is so incredibly evil

boiling the frog

Not quite a match but it did lead me to the term "door-in-the-face technique" which is explained in this Wikipedia article: https://en.wikipedia.org/wiki/Door-in-the-face_technique

Incompetence. Generally speaking your content creators are your breadwinners as they afford the greatest potential for monetization on your platform. the balancing act is to create a brand-safe environment for consumerism while at the same time fostering the creativity that pulls those brands.

missteps like this are very dangerous events as they can trigger momentum behind other platforms that result in an exodus that is very difficult, if not impossible to stop.

advertising companies like Youtube, meta, and major television corporations generally sway with the public when it comes to content censorship so as to maintain their product at an optimum level of participation. the wrenches in the system are when an overly vocal minority inside you product begin to push for changes that arent representative of the product. Its similar to how a small outbreak on a farm, or a unionization effort at a large warehouse, can cause larger problems overall.

In the film Rum Diary, the goal of a group of characters is to request a permit to build 50 houses with the actual goal of building three hotels. The "negotiation" step is when they "concede" the houses and "just" build the hotel instead, the hotels being the original plan. The houses were basically just a trick to start the negotiations way in favor of one side.

That's the scheme being described above, it is not something that is specific to content creators, but instead a description of shady negotiation tactics used by powerful entities (like YouTube or billionaire real estate developers). There is nothing about it that is specific to YouTube or content creators.

It does indeed have a name: https://en.wikipedia.org/wiki/Door-in-the-face_technique

This perspective is brittle. Have you considered that this is a reaction to genuine social change where profanity is better wielded and not adjusting the rules is stuffy af?

Seems to me the optimum has shifted.

Why is his perspective brittle and yours is not pray tell? Have you considered you are in some sort of puritanical bubble?

I'm in favor of allowing profanity, while the comment I replied to is calling this a "misstep" because advertisers want a cleaner environment for their brands.

I'm saying that they need to get with the times and embrace the cultural shift towards less censorship and more tolerance.

How does that make me "puritanical"?

https://en.wikipedia.org/wiki/Salami_slicing_tactics

Every time they do this they spook their creators. They realize how quickly and easily Google can take away your livelihood.

They will continue to be spooked with this bit of education because its a fact of life in the Google/YouTube ecosystem.

Recently I watched a film critic analyze the new Andor Star Wars show as anti-fascist art. He (rightfully) predicted the analysis video would be demonetized for using the wrong words and images.

Advertising clients really need to get the fuck over themselves and stop worrying about the people they are trying to reach being offended by what they watch.

i for one would be totally fine with extremely restrictive monetization rules

Like not even able to say "fuck"?

Why? What rules?

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