The question is who it's actually desirable for. Neutrality, people are realizing, favors nobody because it means incubating causes you disagree with. And the metagame politically for both companies and activists has shifted towards subverting safe spaces for your opposition. Whether it's a commercial 'safe space' or a political 'safe space' is irrelevant. In either case people have come to prefer being able to go on the offensive and that means removing anything that might impede that.