Our industry is prone to the latter. By all means, explore other lanes, but don't be that guy. By all means, learn, but please do this from a place of curiosity and humility.
Ask people who live in that lane how you can grow. Volunteer for the scut work until you deeply understand it. Be a partner to the people who spent a lot of time growing in that lane, not an antagonist. (I'm sure PP is aware of that, I'm using the generic 'you', not the personal)