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I usually try to refrain from posting negative comments, but start of that product video was a bit annoying to watch. Are you trying to showcase your product or to make an animation fitting a cool song you just found? (Maybe it is intentional, it made me post this comment after all :).

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We have tried many videos. Our team has full discretion (the way to do it) so I wasn't involved directly.

AFAIK the purpose is to excite the target users (marketing managers, operations, business managers) to the potential. We have done other videos with other stories.

Your point is that we should be more intentional in the story? slower? How would you approach a video about a spreadsheet?

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