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It's only COVID if numbers go down, otherwise it is claimed as impact on self review.

I'm pretty sure it went viral

As someone who picked up Duolingo on a whim at the start of the first covid lockdown as something to do with all the free time I suddenly had (and to escape from the doomsday messaging on TV news), I think this comment has more value than the entire OP.

Coming up on Year 3 of Duolingo in a couple of weeks, and agree 100% that Duolingo has gone from a fun, language-learning app, to an over-gamified app that I use just to maintain my "streak" rather than to learn something new.

COVID. People started spending more time at home and needed new ways of spending time.

wooosh

Pretty sure he was sarcastic mentioning also Netflix and it was rhetorical question.

Oh there was growth alright

Some growth hacker newsletter starts with C.