The Elements of Scientific Style
worksinprogress.co
worksinprogress.co
But, it takes courage to imitate our witty ancestors! I've been sneered at by many reviewers for my attempts ("unscientific style"?!). The best I've managed to pass through so far is starting a paper with a quotation from an old Agatha Christie novel: https://doi.org/10.1016/j.ast.2019.05.015 (free copy here: https://core.ac.uk/reader/237464116 or at your local Sci-hub domain).
The cholera example, for me, shows the opposite of what the author is trying to put forward. The second paper conveys the information much more clearly, and in under half the space.
Couldn't agree more with your comment. there's a reason why we do not use flowery language in scientific publications anymore. Science has come a long way since that time. Papers are not intended to be read by laymen, the targeted audience is the "specialists" working on that field and familiar with the jargons and acronyms.
If someone wants their scientific work to be accessible by a broader audience, write a blog post or popular science article.
This could be automated on a user by user basis avoiding what happened (FTFA) to Distill.