The 60% / 30% figure doesn't pass the sniff test to me.
Edit: Noticed the comment about this data focusing on "young" women and men and the possibility that more women are dating men outside that range than men are doing the same. That's also a good explanation. This was mentioned in the article too; I was just initially underestimating its significance.
To use an analogy, hiring managers are allowed to offer you a job even if you already have a job. They're not obligated to wait until you're unemployed.
https://en.wikipedia.org/wiki/There%27s_a_sucker_born_every_...
If you read the article to the end, it specifically mentions the former and also strongly implies the latter.
Plus, very frequently women get ahead of themselves imagining that they are in relationship while their men sees it as merely a sequence of gradually more and more effortless hookups.
https://www.youtube.com/watch?v=vK4y6C1Uuhw
it's simply inequality. all those women are hooking up with the small number of high quality men (of any age), leaving the rest alone.
only fix to this i can see is normalisation of single parenthood so those women can have kids at the same rate as married women.
Dating apps don’t make their data available to scientists, that would be nice though!
For sure life is more easy for hot people, off or on dating apps. It’s true in bars and clubs too. In settings where people have more of a time to get to know each other it probably matters less, even if it always plays a role. It’s just that, as long as society’s concept of a relationship is still two people together, and not one person with a harem, these attractive people at the top of the pyramid will end up being picky too.
If that is the case, attractiveness has actually become a better proxy for social status/success than it used to be. I don't have data to back this up - intuitively it makes sense to me, but I hope someone out there is studying the effect.
Actually OKCupid did do that at some point, well, it was their own employees but they did extensive and very honest data analysis. After the company was sold those blog posts were erased, of course.