I think what they're measuring here goes much further than an IQ score, and is an attempt at triangulating something more fundamental.
[1] https://ars.els-cdn.com/content/image/1-s2.0-S01602896220001...
a) studying the structure and functions within fruits, and similarities in structure and functions between different types of fruits, and on the other hand
b) ranking fruits by how tasty they are when made into pies, and closely inspecting them in order to find their intrinsic pie potential.
"conscience" relates to ethics and morals, whereas
"consciousness" relates to theory of mind and self-awareness;
the latter term pertains more directly to the theories of cognitive neuroscience under discussion here.
Sorry I didn't specify the root of both words are homophones, I figured that would be obvious from context.
Turns out it can mean two words sounding the same (definition 2) or merely sounding alike (definition 1). Personally I always thought homophones had to sound identical. But you are right, they are homophones in the broad sense.
I think they have the same root [1].
[0] https://www.merriam-webster.com/dictionary/homophone
[1] https://www.merriam-webster.com/words-at-play/usage-of-consc...