Now that is a throwback! That old logo was created with GIMP at a table outside NetApp. STH started at a time when the SMB market (and VERY high-end homes) were using Dell, HP, and IBM rackmount gear off-lease. The original STH idea came from me learning Linux as an alternative to Windows for that segment. STH was what I used to learn the rest of the market outside of work. The first product we were sent for a review was a rackmount case and that started us on the path of reviewing new gear ~2010-2011 when it was a part time blog instead of having a team of folks working on the site. I still try to keep 15-20% of our content in the SMB/ high-end home arena.