I think LLMs are great, but most companies have not figured out what they are truly useful for. Hint: it's not for search. LLMs are not knowledge databases, and should not be relied on for unknown information. In my opinion, they are more useful 24/7 editing service. Write a paragraph and ask it to paraphrase. Ask it to make a new story that can be edited. If you don't have any idea what the answer to the thing you're asking is, you shouldn't rely on the response from the bot.