With DNS and dynamic responses you are directing request to specific DC, even server, almost on every request. It may be dedicated for this traffic type (live stream different than static images etc). Your DNS server can take the hostname ("www.google.com") into consideration - BGP doesn't even know the hostname in the URL. If you wanted to do it with BGP you would need to place specific content to a dedicated /24 subnet and that is impossible considering how many IPv4 addresses are available.
BGP doesn't even consider network latency, current network load. CDN knows load on their machines, on their network link, where given content is placed. The bottleneck may be storage, network or CPU processing, different for different sites and content type. They need to direct traffic on request basis considering this and at least the hostname from the URL. That's why DNS is used first.