A team does terrible for awhile -- should the coach be removed? A company does terrible -- should the CEO be removed? This is what accountability means. Just this year I was hired by a Board Of Directors, of a startup with 150 people, to do an evaluation of the technology and code, and I found epic levels of tech debt and irresponsible decision making. When I gave my report to the Board Of Directors, the Board responded by firing both the CTO and the CEO. This seems normal to me.