Things Entrepreneurs Should Avoid When Raising Capital
techcrunch.com
techcrunch.com
What I meant was: if you're raising seed capital, it's very hard, if not impossible, to demand 1X or non-PP for investment funds, because you have zero leverage. Your business model isn't proven, your product is likely conceptual, you're just going on the idea. Very high risk for a VC, so they'll want protection.
If we're talking about Series B or C, that's a whole different ballgame.
Point is, traction and growth are very sexy for a VC.