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I agree something being overpriced doesn’t exist. However, rip off or scam is different. That’s intentionally selling one thing as something else. Mostly in the form of not holding up some end of a bargain.

Well, it is overpriced rip-off if you target consumers that don't know any better and could get better for less.

But their customers know exactly what they are getting so it is not that.

Most people comparing products have a good understanding of what they mean by “value”.

Isn’t what you’re describing more of a “market price” or something like that?

If the value is lower than the market price, how does the company continue existing? Unless there was a monopoly or some other kind of market failure wouldn't people just avoid the products of TE?

On one hand...

On the other you have marketing which without changing the item/product itself might change its (perceived) value.