I use my keyboard everyday but I wouldn't pay $20 per month for it. In fact, I paid around $4 total for it, as paying more would bring significantly more diminishing returns.
I use my phone every day and have used it for the past 5 years with no issue, it has brought me so much value and yet, if I draw the line, it didn't even reach $20 per month (price divided by time used), not even mentioning that I expect it to last another 2-3 years, bringing the cost down even further.
What kind of crazy value would you expect something to have in order to be worth $20/mo?