would you agree with the statement that a WhatsApp user is most likely the least profitable compared to FB/Insta or do you think that statement is missing some kind of information?
You were talking about WhatsApp in context of the 2 billion number which doesn’t include WhatsApp users.
Is that including WhatsApp Business accounts (revenue positive) and the so-far limited roll out of WhatsApp payments in Brazil and India (revenue positive)?
I believe they’ve talked about this on earnings before, as an area with very significant potential for increasing monetization.
The whole lure with Whatsapp was that it was cheaper than sms. And now sms cost nothing extra.