Because they will give you your money back. That's one thing they are good about.
Edit: even if the fault is not theirs.
Edit: even if the fault is not theirs.
https://www.macrumors.com/2022/09/12/iphone-fake-airpods-ale...
https://www.macrumors.com/2022/09/12/iphone-fake-airpods-ale...
The only detection method then would be Apple noticing multiple products have the same S/N which I guess is how they warn users of fake products these days.