[Steamshipper here] This particular Prompt API template is a simplified starting place to what we're working on. So you're right to ask that question -- it's not so different than a lambda in this form.
More broadly: there are a lot of moving parts to a production AI backend: vectors, LLM chaining, long-running async tasks, persistent state, data conversion, etc.
We're working toward a framework that lets you snap together those pieces at hackathon speed... and then translate it into a multi-tenant, auto-managed infra stack out of the box.