Hacker News Reader

> Pandemic has not been kind to their profits either

2022 $99,803

2021 $94,680

2020 $57,411

2019 $55,256

2018 $59,531

I wonder how much of this "growth" is because inflation and ads. Also, Apple benefits on others' companies doing well.

But yeah, I think Apple brand loyalty is at all time high.