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I read this more as meaning that they work for a legitimate company or two that is trying to organically improve their search results without stooping to nasty tricks

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Yes, that is the intent

But if said company doesn't care about the human-generated content quality in the first place (evidenced by the fact that they're willing to replace it with AI generation), how is that not also a "nasty trick" by your standard?

At the end of the day they just want to optimize search results. And the Overton window of acceptability currently allows "human generated SEO content" but not "AI generated SEO content". It's just an arbitrary rule.

I think the difference between created content vs. generated content is quite more than arbitrary. If the leading search engines truly don't care about the difference, I'd predict a future where you have more bifurcation between a human web and a bot-driven one.

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