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Wow, that looks less like a side project with such enterprise customers. What's the background to this, may I ask? Typically such tools tend to get built when faced with problems on the ground and tend to be specific to some niche. But as a side project, how do you know who your customers are, what they want and how they run their business?

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I guess it comes down to how one defines side project? I interpret it to mean side-hustle

And you just asked the big questions - we have only successfully managed to find customers by word of mouth. We get the occasional person who stumbled across GamePlan from a Google search, but that is becoming more and more rare

I built it with a old colleague part time. We were trying to solve our own frustrations with planning, and just kept adding more things. It’s been an enormous amount of fun to do.

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