"Help me buy whichever budget electric range Wirecutter recommends at the moment".
> Okay, here's the store near your home that is selling the Frigidaire electric range that Wirecutter is currently recommending, at the best price.
> Would you like to buy it online at roughly the same price or get the address of the store?
Can you explain how this is any different than what Google does?
E.g. imagine when you search via chatgpt. It googles : search phrase, search phrase + reddit, search phrase variation 1, variation 1 + reddit, var 2, etc... all in parallel almost then uses that to mini-tune an ai model to find the stuff that best matches what you're really wanting to find, and then scrapes top ten for results.
The only difference, which is not an improvement, is that you've suddenly given Wirecutter total power. At least if you make users visit the site and read a bit of the review, the reviewer has the hurdle of writing some text that can convince a human reader that the results are not totally bought and paid for.
Chat-GPT can be used for this: returing interesting results. The ads don't have to be served through chat-GPT, but could be given as a side result.
Isn’t that pretty much what the Yellow Pages used to be? As long as you know what you’re getting…
If you wanted to find the number of a particular restaurant, the white pages were far more efficient.
The yellow pages were primarily useful when you wanted a list of restaurants, not a specific one.
Something else that was nearly 100% ads: the old Computer Shopper magazine. As I recall, they printed just enough editorial material to qualify for the "literature" postal rate rather than the "advertising" rate.
These are all ads. The enemy isn't ads, it's an extremely intrusive and adversarial advertising industry posture.
Ads are useful, they tell me where and what things are available. The problem is that everyone uses the methods originated with patent medicine to sell everything.
The methods of selling patent medicine are simply the methods of confidence men; the "medicine" was probably just some unholy mix of alcohol and mercury. Patent medicine marketing emphasizes secrecy, because they're usually mostly frauds; and also because to any extent they are not fraudulent, they want to be exclusive and not copied. Patent medicine marketing also emphasizes leads, surveillance and secret dossiers. When you're selling dreams, you have to know what people are dreaming about; you also have to know how much they have to spend.
Our advertising problem is a legislative problem. We find it very difficult to police this kind of behavior because it is so widespread among the powerful (and is usually what got them powerful.) It is also completely rational behavior because the methods of con men will sell more regardless of the quality of the product i.e. a good product sells even better using underhanded methods. So there's simply no way to protect your world from being run by the best con men without creating legal obstructions for them.
And why I'm using Google less and less. I've literally had the entire first page be all ads.
If you are having a sale, you are going to be near the top of the results for any reasonable sorting scheme. (An actual sale, not here's 50% off of my bullshit price)
And searching Google for "buy lawnmower" is a good way to buy something you didn't want or need. Even if you actually needed a lawnmower. The only people it helps are those who don't care whether the item is good, and don't care about the price at which point they might as well just walk into the nearest store and buy the first one they see.