Others have pointed out that this is already possible. This offering seems to be more targeted at small scale or personal use, which I think is the least concerning.
Google street view already exists as well, and I can, for not much more than this service costs, go pretty much anywhere within a few thousand km and look at something.
What we should be concerned about is large scale corporate uses of this data, which have been going on for years. For example, insurance companies or municipalities using satellite images to see if you make any changes to your property. Or license plate scanners for that matter.
Without dwelling on it, governments and companies want to apply our new ability to record everything always to a system of laws that were written when you couldn't. Laws and rules are flexible in how and when they are enforced for a reason, and any benefit from new surveillance accrues only to the government or company.