Calling it “AI” is important for those who run it. Call it “ML” and the connotation is “software monetizing publicly shared data at scale without consent”, call it “AI” and the connotation is “but you wouldn’t stop a human learning on what is public would you”. I can’t believe how many people are falling for this.
so it's like "cyber" and "nucular"
The problem is we nerds can't change what society chooses to bulk reference as AI. Language is as much momentum as pertinence.