This is sad. I am currently at $417.30 in donations to my local charity. Amazon is in denial if they think this hasnt had an impact.
$316.62 to a grade school? Lame.
$100,000 novelty check to a board member’s favorite charity that happens to be run by his son? Now that’s pizzazz with a capital P!
> Amazon has helped fund over 20 thousand charities of your choosing. These small charities couldn't have made it without your help.
Facebook adverts picking random local charities and showing how much they've raised is far better, run them on amazon's front page too.
The local hospice I choose has raised £3k via amazon smile. That's far better PR than them giving £1m novelty cheques to some remote city based charity.
How is it better PR if hardly anybody knows about it?
The email they sent to me was they are going to take the money from my local charity and instead give it to ex Prime Minister Gordon Brown
I've seen it happen first hand in similar sized companies.