How Americans of different generations spent their money in 2021 | Hacker News Reader

How Americans of different generations spent their money in 2021

public.tableau.com

22 pointsmooreds9 comments

I did a project once which gave me supermarket spend data. 50% of the spend was on alcohol. Of the remainder, ~30% was on diary. Then of the remainder, ~30% was on diapers. Then a long tail of random stuff. It would be cool to see that bar chart broken down by demographic. It would also be cool to see my personal spend by age.

I worked with ads and promotions for brands in the alcohol space. You'd be surprised with how much weekly volume per person (a key metric) buyers consume, and how effective for sales it is to target them.

>I worked with ads and promotions for brands in the alcohol space

people that say this with their chest are the type of people I'd expect to do exactly that.

Ah the most ethical of businesses

My take away is that now a generation is 15 years and use to be 20 years.

But now people have children at later ages on average. The generation length change makes no sense.

I'm not sure how you came to that conclusion. There is only 1 generation range given that is 20 years. All of the others, in chronological order, are: indefinite, 15 years, 15 years, 25 years (ongoing, so will change when the next generation is defined).

If anything, the 20 year generation is the outlier. Going by Wikipedia, The Silent Generation is 1928 to 1945, so 17 years.

In school, many classes, generations were always said to be twenty years. Did a search, see the first paragraph of:

https://en.wikipedia.org/wiki/Generation

> It can also be described as, "the average period, generally considered to be about 20– 30 years, during which children are born and grow up, become adults, and begin to have children."

Relevant xkcd: https://xkcd.com/2080/

(Especially re: education expenses)

So entertainment costs have gone down as subscriptions have gone up?

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