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Thanks! I found it a few messages down: "Alexa, stop 'By The Way'"

Alexa will then reply, "I will snooze my suggestions…for now." (The foreboding pause was implied.)

And the suggestions will restart in a few days. What we did is add "stop by the way" as a custom command to our "goodnight" routine, so the thing is reminded every single night that these suggestions are unwelcome. The annoyance maximization team at amazon hasn't deployed countermeasures to this yet.

Haha, yeah, not a fan of that :( anecdotally, they haven't restarted for me yet (activated it ~6 months ago), but I really wish there was a permanent option.

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