I totally agree with that. But my point is that there really isn't much for them to do when you're still ramping up your product or still in stealth mode.

Well they can do what they are good at which is marketing or sales, but since the product is not sufficiently done, what are they gonna market? in addition to that the whole company is in stealth mode anyway.

We want to get as many users as possible so we can get content (if the application really depends on userbase) or be profitable as soon as possible (in the case where we're building a business-oriented product that aims straight for revenue with solid business model). But in both cases, I still don't see how they are going to be useful at very early stage.