I see you will be paying developers based on popularity of their game. How will you prevent them from getting all their friends to load up the game and just let it run in the background for hours, soaking up all the popularity?

FWIW, Netflix never pays based on viewership. They negotiate a fee up front based on how much they think the lifetime value of the movie/show will be to the platform. They then pay that fee, sometimes all up front, sometimes over the length of the contract, and sometimes a combination of both. Whatever it takes to get the content.

This creates a much more consistent experience for both the content creator and Netflix. The creator knows exactly how much they'll make, and Netflix knows exactly what their monthly cost will be.

I understand that as you're just starting you may not have the bankroll to pay up front, nor the data to properly estimate the value, but I'm just throwing this out there as a possibly better way to pay.