As impressive as a lot of these models are, I can't help but feel like they're going to end up making an incredible amount of sterile soulless content that makes everyone's lives worse. We're already drowning in ad dominated cynical soulless computer generated search results. Are all online forums going to end up being drowned out by cynical pumped out super cheap to produce simulacrums of creative content now too?
If I want people to buy more Triscuts next year what's stopping me from writing a bunch of prompts to insert subtle marketing cues to buy Triscuts with entire fake ecosystems of users, fan art, radio call ins, user stories, etc in like every niche community in existence and flooding them with soulless fake interaction?
That exists to a certain extent already, but I don't see how this stuff won't make it way easier, way more effective, and way more widespread.