The change from website oriented search engines to AI driven answering services seems to me to have a lot of parallels to the way highways left regional towns and businesses destitute. I believe this is going to shrink an already shrinking internet.
chatgpt search will be mostly useless if it doesn't provide upto date answers which means it has to constantly have the latest news, blogs, press releases feed to it so when you ask for a summary of some event that just happened or some new tech it gives you an answer. the same incentives apply.
Likely there will be a race for it to start recommendating products . Either directly, Bing still has to make money, or indirectly buy trying to influence it into answers with product placement
I'd love to be able to query "what's the general consensus about XYZ, with lists of pros and cons. Exclude obvious affiliate sites, and sites that sell this thing."