I have no interest in this (happy with vim, developing under Linux) but I installed it anyway and the first impression is absolutely impressive.

The installer is comparatively small. It loads quickly. Doesn't ask any useless questions. Installs quickly. The app also loads quickly and feels snappy.

People tend to underestimate the importance of first impressions. This guy gets it.

Now if this was open source and built and ran on Linux, I'd be interested. uninstall :-)