Generative AI is a superpower for spammers and content farmers. It's hard enough to look up recipes, product reviews, or anything about health today, and they're going to make it worse.
The consequence for this is an opportunity to build for trust over convenience. More value for things like Wirecutter/Consumer Reports, less for Amazon reviews and Yelp. Curation and Wikipedia-like governance models over algorithms.
What's particularly interesting about this is its more about social innovation than technical innovation. You don't need to win the cat and mouse game with AIs trying to fool you, you need a voluntary association of food blogs that verify they're real people who test their recipes.
Nothing is certain, but I think there's something interesting here.
ChatGPT just cemented my new mentality.
People will consume content, that is a fact. But publishing new interesting things is just not worth doing for free anymore.
So now I resorted to publishing books on Amazon and building my own email list (while I do the usual freelancing).
Like it or not, the walled gardens are where it's at. You just need to make YOUR OWN walled garden and ask people for money to join and consume/enjoy it.
Also: ChatGPT can (almost) not produce anything new, it's just regurgitating/mixing things that are already online.
https://nettime.org/Lists-Archives/nettime-l-2212/msg00019.h...