How to completely destroy your reputation as a company 101. Just keep doubling down on the hostility, gaslighting and and narcissism Filmora. I am sure it will work out eventually. /s
Edit: the single case I found was against DigitalRev back in 2013. Either that was a one off mistake, or Google betrayed me. Do your own research.
> GoPro’s poor attempt at taking down a (mostly positive) review of the GoPro Hero 3 erupted into a deluge of unwanted bad press for the camera company. The fact that they Streisanded themselves into an even worse position, and were pressured into giving a public response shortly thereafter, has not scared other companies away from abusing similar tactics.
> Unhappy with Lennie’s review, Rotolight decided to file a DMCA takedown notice to Vimeo claiming “the title and tags for the Video, did infringe our trademark.” The video was then taken down by Vimeo, which at the time only had about 150 total views. After Lennie took to the Internet exposing the DMCA notice in a blog post, the takedown went viral across tech sites and copyright blogs, unanimously shaming Rotolight’s blatant abuse of the DMCA.
> Rotolight, like GoPro, quickly issued an apology for their baseless claims of copyright infringement. In an almost identical series of events, both companies were caught red-handed trying to get away with suppressing negative criticism with DMCA notices they had to have known had no basis whatsoever. Both companies, were then rightfully shamed into publicly retracting their copyright claims.
Large financial and legal repercussions are required here. The balance of power is way to far one sided.
The best course of action for them would have been to just ignore it, their continued engagement keeps it in the news and keeps expanding the Audience. I had never heard of this company before, however now multiple higher profile tech personalities have commented on it, and the more they double down and blame the consumer the wider the story will get