Although the airline app has always been accurate it's cheap insurance if a bag isn't properly scanned or something.
It's been great. My luggage missed a connection in december, when I arrived at the destination I could instantly see that it still was at the other airport. So while the others were waiting for the bags, I could already file a complaint (at the nearly empty complaints queue). Then three hours later I could see bag movement to the tarmac and knew that my bag cought the next flight.
Also, when in a city, it's a lot of fun to say: bring me back to my bag instead of looking up the hotel address.
For anyone with an iphone & checked bags I can really recommend it.
I think this is a great idea though and I didn't even think about "bring me back to my bag" - that's awesome :)
It’s got to be less power than the phone uses to stay in contact with the towers.