No, it's to make up for NOT getting the $7,500 federal tax credit you get starting Jan 1st. Poor quarter? Tesla is setting records and outselling ICE cars.
If they really believe they can sell the car without a discount in a week, it's basically like a loan with 10%/week interest rate. That can't make sense. So either they don't believe they can sell that car for the full price in a weekend, or they are desperate to juice their Q4 numbers.
Also like most large manufacturers, Tesla typically pays the subcontractors etc. only after the car is delivered, getting an effectively interest free loan.
But perhaps it's just about meeting Q4 goals.
Pardon me for asking, but what does this mean?