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On teams, I wonder if Apple expects Freeform to be used by corporate clients or if they have another target. Most orgs are office 365 and there’s MS whiteboard and other apps with teams integrations. Maybe they are aiming for something else with this?

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Whiteboarding tools are used heavily by students in group projects. Students of today, are workers of tomorrow. So over time it will eat into Miro's userbase. But as with any Apple product since they won't make customisations/features for Enterprise it will never get that far.

O365 'collaboration' is a joke though. That's why all these other alternatives exist. In all the o365 offices I've seen, people end up collaborating on something like Google Docs.

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