What seems an obviously right course of action to you is not to others and it comes down to value systems. Only time will tell the outcome. My colleagues wife’s company was acquired by a huge media company and she and dozens of her colleagues have spent the last 6 months wondering if they are going to have jobs. The stress is palpable every time I see her. That’s not more humane to me than what Musk did (let everyone know within weeks where they stand). It impacts her, it impacts my team lead which impacts me. It’s horrible.

I remember a few weeks ago Twitter wouldn’t be able to keep the lights on. That’s obviously not the case. Interesting how fast the narratives are moving.

Let’s pretend for a minute Musk wasnt liberal public enemy #1 and the machine wasnt fully activated to take him down (now that we have confirmation of what we already knew, that media companies collude to suppress or amplify coverage)… he is running Twitter without any noticeable impact to the operation of the services with 70% less staff. That’s astounding to me. All else equal, this business would have been significantly more profitable over night.

The fact of the matter is, companies will go where the users are. Once the noise dies down, why wouldn’t you continue spending money on Twitter if your competition is?