I hope Apple, Mapbox and others get involved here. It will be an important counterweight to Google’s dominance in Maps, especially with them increasing prices on customers about a year ago

https://www.techighness.com/post/google-maps-price-hike-its-...

Well, it's obviously a map that will be a competitor to Google.

...also Esri, OpenStreetMap Foundation, Mapbox.

Esri, garmin and mapbox as well