CloudFlare is in the right. This is for privacy. Just put the IPs on your hosts file, it's easy. https://dns.google/query?name=archive.is

54.37.18.234 archive.today 54.37.18.234 archive.is

While there try a hosts blocklist http://someonewhocares.org/hosts/

[0] https://news.ycombinator.com/item?id=29024952