- stock value down considerably
- shareholders just lost their only chance at a decent buyout
- just finished worst media cycle in recent history
What's left for Activision Blizzard? What can they do with a company this gutted?
Edit: This is a sincere question, I ask it as someone who enjoyed Diablo, Overwatch and Hearthstone. Where do they go from here?
Blizzard itself can most likely stand on its own.
Shed the FIFA license (fifa wants more and more licensing fees every year) - and spin Activision sports out as its own entity/product line.
The successful products are fully capable of sustaining their own production & staff, without having to feed the corporate coffers of a conglomerate that only wants increasing profits without any regard to the products and teams themselves.
Everyone at the company wins except for the overlords who lorded over the profits and continued on the path of consolidation for the only reason of lining their own pockets.
Amazing IP! The loud minority hates every new game/expansion with a passion everything, but the majority of people I talked to enjoy playing overwatch 2, enjoy the new wow expansion, and most importantly we'd all (begrudgingly) buy any new warcraft/starcraft/diablo/overwatch game.
That being said, I love the game because I lived Overwatch 1.
Anyways my quote is "enjoy playing", and sounds like we both fall into that category. The game engine and polish with the original is often overlooked IMO.
The problem is that it's not enough money for the greedy owners behind the scenes who have nothing to do with the games themselves. Think the hedge fund owners, the banks, the note owners, etc. They want increasing amounts of money such that there's no money left to sustain the teams making the games.
A pure case of greed.