I think this really demonstrates how companies aren't monolithic, even ones that take pains to present a unified front like Apple.
One group wanted to implement a tool to improve child safety, another team wanted to enforce user privacy. At one point, the former was about to complete their project, but was stymied by the second. Of course, it's surely more complicated than "one team" vs "another team", but the concept of conflicting goals within the same entity applies. It's not some top-down dictat.