Amazon is really not a great example, I don't think. The giant cloud providers are outliers with respect to DFZ announcements, as they have many, many POPs and also allow their customers to announce address space. They're more like transit networks at this point than what could be reasonably considered a representative end user.
More reasonable to look at announcements per AS, where it's currently about half of IPv4, but trending upwards at a faster pace.
v6: https://www.cidr-report.org/cgi-bin/plota?file=%2fvar%2fdata... v4: https://www.cidr-report.org/cgi-bin/plota?file=%2fvar%2fdata...