One of France's oldest butter producers makes 380 tons per year [video]
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About two years ago I bought just about every butter at the local grocery and started sampling them. (COVID hobby i guess) and it completely changed my relationship with butter. I found a few that were clear favorites...to the point where one of them I can slice off a thin pat and just eat it neat.
Butter in the abstract is loved, but somehow it has been relegated to commodity status (at least around here). It's fun digging into it and realizing there's a whole landscape out there.
One other thing I've started to do is leave some butter out all of the time. My grandma used to do this and nobody ever got sick from it. But the butter gets soooo soft and unctuous. Those French butter bell things are a pita, I just use a regular butter dish with a lid.
Such a fun little slice of "the world is a big place".
Buttergate. https://www.bbc.com/news/world-us-canada-56175784
Part of what Europe does right is its legal certification process for traditionally made foods, "protected designation of origin" (https://en.wikipedia.org/wiki/Protected_designation_of_origi...). At nicer import stores you can find San Marzano tomatoes with a DOP stamp, so you know it's the real deal. In America we've had a few decades of a race to the bottom, where quality slowly declined in order to generate more profits, until what we have now is unrecognizable from what it originally was.
And don't get me started on the croissant situation. Ugh. They're all too-big and disgustingly doughy (90% of them are in this category), or burnt.
I have no idea why this is the case, but it is. Like I know baguettes are price controlled so you can't compare those, but I mean any bread at all that's decent and somewhat affordable—simply not a thing here. You'd think someone could do it, but evidently not.
I don’t know if GP was suggesting it, but it absolutely unironically is. At least from the perspective of anyone who thinks of bread as a standalone element; bread as a neutral canvas for other elements is fairly central to, at least, many of the distinct American food cultures.
“Better” is subjective and shaped by experience and cultutal expectations, among other factors; for a set of food preferences that are fairly common in the USA, no, it won’t, which is why it is hard to find “good” bread (which is not particularly more expensive to make) on the market in the USA, and why what little their is commands a high price; people to whom it makes a positive difference are rare, and disproportiinately price insensitive.
I can really imagine all portions being over sized and saturated with fat and sugar in an attempt to (over) compensate with all its consequences.
And yes, proper fresh French baguette is worth a meal on its own.
I feel especially bad for those who immigrate from tropical countries like Costa Rica. The quality and variety of fruit there is completely insane compared to the bland trash we have in the US.
I think I'll never forget the croissant I ate around San Francisco, I had never seen such a big croissant! When you think about the amount of butter there is already in a normal croissant.. This one had probably enough calories for half a day.
Almost. Just add wine and cheese :)
What? Where did you eat?
> The two only exceptions were a cheesecake at the Cheesecake Factory
I guess we have different definitions of substance and flavour. I can't imagine anything being more boring than Cheesecake Factory.
My experience is that no fuss food can be fantastic (I have really fond memories of things like hot dogs, pastrami sandwiches, breakfast burritos, and cheesesteak sandwiches) but fancy restaurants were mostly disappointments. Following tourist trails in an American city I definitely can see how someone could not come anywhere near anything tasty.
> I guess we have different definitions of substance and flavour. I can't imagine anything being more boring than Cheesecake Factory.
It’s the exotic factor. If you’ve never really had a real cheesecake, it is a novel experience. Once was enough, but I enjoyed it.
A friend who lived there (Montreal, or maybe it was when they were in Ottawa?) told me the import duty on European butter was 300%. So you can get some good imports, but super expensive. And the local "artisinal" stuff is mostly not as good as even KerryGold but also stupid expensive, because they only compete with those imports.
But nothing close to an actual baguette, which is something stupidly easy and cheap to make. And stupidly delicious, it goes wonderfully with marmelade and good butter, which is quite easy to find in the UK. Better than crackers with a lot of cheeses, as well.
> You'd think someone could do it, but evidently not.
I think the main things with baguettes is that they are not as sweet as common English “bread”, and for some reason some people seem to hate crust or any kind of texture. Also, you cannot keep them fresh for more than a day. Keeping a supply requires going to a bakery every other day, which in turns requires the presence of a bakery within a couple of minutes walk from home. This is just not a thing in the UK, or the US from my more limited experience.
can you please explain what you mean by this?
It just makes more sense to create a brand that binds hundreds of producers together by standards. Everyone on average is better off.
If anyone hasn't tried AOP French butter, it is really wonderful. The cows are pastured or fed forage, no grain, so it has a lot of flavor. There's a reason the French enjoy tartines and "beurre jambon" (sandwiches with preserves and ham, respectively), with good bread and butter it's a revelation. Bordier is rightly famous but any, e.g., Beurre d'Isigny is going to be worlds above 99% of butters made in the US.
Oh, the smoked butter (sel fumé) from a small specialist farm in Bretagne.. stuff of dreams.
I can get these at Costco
Their butter is, indeed, very good. I always get one of the first spring butter, when the cows get the fresh grass. Creamy and absolutely delicious !
... proceeds to demonstrate large churning machine (:
No, I know they're doing a much more manual process than most such factories. I think even the Amish use automation for churning.
For reference though, 380 tons is actually a smallish number. Seems France produces about 1000x that much in total, per year, not to mention other countries.
Whole milk -> skim milk + cream Cream -> buttermilk + butter
Um, did anyone think any different??
The difference is that it’s not a mass production process that usually requires special chemicals and treatments to keep the ingredients in certain state to run high speed high yield process.
It’s like the hand made toys that are actually made using power tools, knives, hammers etc.
as long as you don’t alter the process but just get help from machines to speed up things or increase yields, it’s handmade.
They use beurre d'Isigny too.
To give a bit of context, Bordier is considered very high-end/premium butter that you find mostly at cheesemongers (the large ones you see in the video, they get cut on demand) and Michelin star restaurants (the small cones for example). It's not particularly cheap, but unless you have a local small farm around (doing it the old way, which is probably not much of a thing), it's about as good as butter can get.
I stumbled upon that video a few days ago and was a bit surprised that even their "standardised" products (the "plaquettes", aka the rectangles you'll see around the end with striations on them) were still shaped manually.
There is a great series on YouTube about a Victorian-era cook in an aristocratic house, they had an episode on butter, https://youtu.be/DV7hop4m0YQ , and the paddles and molding process looked exactly the same as the beginning of this video.
In Elaine Khosrova's book, "Butter: A Rich History", IIRC she claims that there is a difference in consistency when wooden paddle handling and shaping is used exclusively after the churning stage. That's not really what they're doing here; they're just giving the look of it having been done. Understandable though if they're producing so much.
My advice if you also want to buy some butter: unsalted is excellent but it won't taste good for long (pretty much like a fresh baguette). Salted butter has a much longer duration, if you plan to take some home.
During covid my parents could barely get milk and meanwhile we were drowning in it.
Some crazy stuff in this article by an Ag producer: https://agmoos.com/2021/12/10/supply-and-demand-are-the-real...
And competition between cheese, cream, ice cream makers for tight milk availability: https://nypost.com/2022/10/03/heres-why-the-us-is-facing-a-b...
Around here milk is a bit higher than before, but there's no shortages of anything cow related.
It's not really surprising, it doesn't ship well or age well (at least, not as liquid). You can do things like UHT but it negatively affects quality and makes it useless for a lot of things.
Doesn't seem like much for a factory right?